LUU should implement a loyalty scheme within its outlets

Passed: May 2021 (11th)

What do you want? / Why do you want it?

LUU should introduce a loyalty scheme within its outlets that encourages people to spend money within the union and rewards them for doing so, as people spending money in LUU helps fund Union activities.

Any scheme introduced needs to be easy to use and flexible so it can be utilised across all LUU-owned food and drink outlets. At the time of this idea going to forum this includes, Old Bar, Terrace, Scream, Common Ground, Balcony, Pyramid and the venues (Stylus, Pyramid and Function).

The structure of the scheme should be developed with student and staff input as to ensure the most suitable system is implemented that is intuitive both for customers and staff operation.

The idea recognises the current relationship between the Co-op and LUU and that as a franchise operation, an LUU based loyalty scheme cannot be introduced into this LUU owned outlet. However, as a membership scheme already exists within the Co-op ecosystem, an LUU loyalty scheme does not need to include this outlet.

Expires: May 2024 (11th)

Submitted By: Christopher Mee

Officer: Union Affairs

Area of Work: Food & Drink

Updates

May 2021: New Policy